Joseph Halliday -

After several years of working in marketing, Joe quit his job in 2016, became a freelance content writer, and never looked back. He has specialised in writing about online gambling ever since.

Sports betting has been his main focus. He has reviewed more sportsbooks than he can count, and written dozens of guides to betting strategies, terminology, special offers, and more. He has sought constantly to provide balanced and fair views of every brand he encounters, and identify whether they provide a good, reliable, and safe experience for the punter.

Joe also likes to bet in his spare time, especially on football, and provides betting tips and analysis on the beautiful game. He favours a long-term, slow-and-steady approach to betting, informed by data and statistics.

Joe has also written extensively about online casinos. This has included reviews of brands and slots, plus full guides to using online casinos from a wide range of countries around the world.

In his spare time Joe is an obsessive football fan. He supports Arsenal, but watches games from all around Europe, and – since he currently lives in Barcelona – attends most home matches at the Nou Camp. He is also a devout listener to podcasts such as the Totally Football Show, and reader of tactics-based articles by the likes of Michael Cox. Joe is also a big Lakers fan, and follows the NFL, MLB, cricket, golf, and more.